MatchesFashion Just Became the First UK Retailer to Sign the 15 Percent Pledge

MatchesFashion has joined the 15 Percent Pledge. Today, the luxury retailer, which operates online and has three stores in London, made the announcement on social media, where it committed to dedicating 15 percent of its purchasing power to Black-owned brands. It became the first United Kingdom-based company to sign onto the pledge, which was founded by Brother Vellies designer and 2020 FN Person of the Year Aurora James.